SafeNet Recognized as the Clear Market Leader in Global Software License Management by Frost & Sullivan

Competitive Industry Analysis Attributes SafeNet’s Dominant Position to Its Effective and Compelling Product Line Strategy

BALTIMORE
July 10, 2012

SafeNet, Inc., a global leader in data protection, today announced that research by leading analyst firm Frost & Sullivan has shown the company as the clear market leader in software license management in its Competitive Analysis of the Global Software License Management Market, 2011. 

Software license management (SLM) enables software publishers and intelligent device vendors to efficiently monetize their products, particularly for enterprise and networked deployments. Solutions in this space help developers enforce entitlements and automate back office systems, including invoicing, billing, tracking, and auditing. Frost & Sullivan analyzed the SLM market in three segments: desktop software, embedded software, and cloud software.   

SafeNet earned its leadership position through a combination of current market penetration and ongoing product line strategy. The report states that SafeNet’s market-leading solutions and broad geographical reach contribute to its outstanding position in the market today, and position it well for continued market dominance over the forecast period. Accounting for well over half of total market revenues, SafeNet is placed far ahead of other competitors in the market, who are classified as challengers, contenders, emerging or receding participants, or niche market participants. As part of its evaluation of SafeNet’s product strategy, the report also predicts that SafeNet’s Sentinel Cloud is poised to see rapid market traction in the fast growing cloud software segment. SafeNet’s Sentinel Cloud suite is designed to provide software vendors with the flexibility, security, control, and visibility they need, regardless of whether their software is installed, embedded, or in the cloud.     

“Frost & Sullivan’s recognition of SafeNet’s leadership in software licensing validates our strategy, including our innovative approach to SaaS licensing,” said Prakash Panjwani, general manager and senior vice president of Software Rights Management at SafeNet. “The emergence of cloud computing and the subsequent evolution of the software industry has created an opportunity for us to help our customers embrace new business models that create revenue streams and can easily adapt to the emerging demands of the IT landscape. We plan to stay at the forefront of cutting-edge software licensing by continuing to provide our customers with robust, market-leading software monetization technology.”   

SafeNet’s Sentinel portfolio of products and services provide secure, flexible software licensing and monetization solutions. Sentinel addresses every aspect of software monetization, from copy and intellectual property (IP) protection to product catalog management and end-user experience improvement. No matter what type of software – installed, embedded, or cloud services – Sentinel solutions provide robust license enablement and enforcement to provide software vendors with control and visibility into how their applications are deployed.   

“SafeNet’s market-leading position is based on its ability to provide software vendors with a suite of products and services that addresses a broad range of software vendors’ current and emerging needs,” said Avni Rambhia, Senior Industry Analyst at Frost & Sullivan. “The company’s continued focus on customer-centric innovation, for example, in empowering ISVs to embrace new opportunities in the cloud, will play a key role in ensuring continued market leadership - both on a global and on a cross-segment basis.”   

Additional Resources:

•           Click here to download a copy of Frost & Sullivan’s Competitive Analysis of the Global Software License Management Market, 2011. - http://www2.safenet-inc.com/award-winning-licensing-products/docs/Frost-Sullivan-Award-Write-Up.pdf.

•           For additional information on all of SafeNet’s Sentinel Software Monetization solutions, visit www.safenet-inc.com/sentinel.

•           For additional information on SafeNet’s cloud licensing and entitlement management service, Sentinel Cloud, visit www.sentinelcloud.com.

•           For access to software monetization tips, tricks, and best practices, visit www.licensinglive.com, the software industry’s premier online forum for networking and collaboration.

•           For additional background material, including white papers and analyst reports, visit SafeNet’s Resource Library at http://www.safenet-inc.com/resource/Resources7.aspx   

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, enables clients to accelerate growth and achieve best-in-class positions in growth, innovation, and leadership. The company’s Growth Partnership Service provides the CEO and the CEO’s Growth Team with disciplined research and best-practice models to drive the generation, evaluation, and implementation of powerful growth strategies. Frost & Sullivan leverages 50 years of experience in partnering with Global 1000 companies, emerging businesses, and the investment community from more than 40 offices on six continents.