SafeNet Teams with Wind River to Simplify Software Monetization for Embedded Systems Running on VxWorks
SafeNet Sentinel® RMS together with Wind River VxWorks® RTOS provide embedded system vendors with out-of-the-box access to IP protection, software licensing, and entitlement management capabilities
March 12, 2013
Software monetization leader, SafeNet, Inc., today announced that
it has entered into a formal agreement with Wind River Systems, Inc., a world
leader in embedded and mobile software to help intelligent device and equipment
manufacturers in navigating the transition from hardware-centric business
models to a software-based product monetization approach.
industry-leading software licensing toolkit, Sentinel RMS, now supports VxWorks® RTOS (real-time operating system),
enabling customers to enjoy award-winning software protection, licensing, and
management technology out-of-the-box.
embedded appliances are rapidly shifting to architectures that combine
standardized hardware with more and more sophisticated software. This shift to
software-based intellectual property is enabling more flexible and competitive
pricing in an increasingly global, although mature, market,” explains Avni
Rambhia, digital media industry manager, Frost & Sullivan. "This shift
to software-based intellectual property also brings with it many new and
unfamiliar risks for intelligent hardware vendors, such as vulnerability to
counterfeiting and piracy, and device tampering, making software security a
business-critical consideration for all intelligent device manufacturers.”
VxWorks is a leading operating system for
embedded systems used in industrial applications, among others. The agreement between
the two companies will allow Wind River customers using VxWorks to easily take
advantage of SafeNet’s award-winning software monetization solutions in order
to protect their intellectual property from tampering, reverse engineering, and
theft while also enabling the introduction of feature-based licensing and
entitlement management into their go-to-market strategies.
customers deliver intelligent hardware systems fueled by increasingly
sophisticated software,” said Prakash Panjwani, SVP & GM, Software
Monetization, SafeNet. “Many of those customers face tremendous obstacles when
it comes to controlling access to their IP, ensuring the functioning integrity
of their products, and experimenting with new, more flexible business models.
It is for this reason that we are proud to team with Wind River to provide
their customers with an out-of-the-box, award-winning solution for all of their
software protection and monetization needs.”
offers a variety of software protection, licensing, and entitlement management
solutions designed specifically for embedded systems. These solutions
are optimized for the resource and memory constraints typically presented by
embedded environments. The solutions are highly portable and provide everything
today’s evolved hardware vendor needs to protect, price, package, and manage
the software powering their solutions, according to market needs.
shift to software-centric business models is heavily reliant on mature software
licensing and policy management components to ensure a seamless user experience
and scalable business operations.” Rambhia continued. "Vendors of proven,
secure, and scalable software licensing and entitlement management solutions,
such as SafeNet, are key enablers of this new generation of software-powered
offers Sentinel Software Monetization Solutions tailored specifically to
protect and manage software embedded within any piece of hardware—from
networking appliances and medical devices to mobile handsets and industrial
automation equipment. These offerings provide device and equipment
manufacturers with all the tools they need to effectively protect their
products from tampering and reverse engineering, while also opening up an
entirely new world of packaging and opportunities to maximize profitability.
Embedded Software Monetization Solutions feature:
license enforcement and IP protection technology for ensuring device and brand
integrity, mitigating reverse engineering and safeguarding revenue.
industry’s widest variety of flexible licensing models and enforcement
mechanisms for enabling device and equipment manufacturers to meet the
packaging demands of every customer every time.
reduced footprint paired with efficient use of memory, allowing our solutions
to conform to the strictest of embedded environment constraints without
compromising device performance.
support for a broad variety of platforms and operating systems, and a design
that supports quick and easy custom porting.
with the company’s web-based entitlement management solution, Sentinel EMS,
enabling software publishers to centralize and automate product activation,
usage tracking, and ongoing end-user entitlement management.
About Frost & Sullivan
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About SafeNet Software
has more than 25 years of experience in delivering innovative and reliable
software licensing and entitlement management solutions to software publishers,
technology vendors, and cloud service providers worldwide.
integrate and use, innovative, and feature focused, the company’s family of Sentinel Software Monetization
designed to meet the unique license enablement, enforcement, and management
requirements of any organization, regardless of size, technical requirements,
or organizational structure. Only with SafeNet are clients able to address each
and every aspect of the software monetization lifecycle—from copy and
intellectual property protection to product catalog management and ongoing
end-user experience improvement. With a proven history of adapting to new
requirements and introducing new technologies to address evolving market
conditions, SafeNet’s more than 25,000 customers around the globe know that by
choosing Sentinel, they choose the freedom to evolve how they do business
today, tomorrow, and beyond.